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	<title>Comments on: Chapter 7: Third-party Rich-media Technologies</title>
	<link>http://www.flashadbook.com/firstedition/chapter-7-third-party-rich-media-technologies/</link>
	<description>From Concept to Tracking - Microsites, Video Ads and More</description>
	<pubDate>Tue, 07 Sep 2010 08:59:15 +0000</pubDate>
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		<title>By: Jason Fincanon</title>
		<link>http://www.flashadbook.com/firstedition/chapter-7-third-party-rich-media-technologies/#comment-79</link>
		<author>Jason Fincanon</author>
		<pubDate>Tue, 16 Sep 2008 05:52:30 +0000</pubDate>
		<guid>http://www.flashadbook.com/firstedition/chapter-7-third-party-rich-media-technologies/#comment-79</guid>
		<description>Hi Parkman Taylor. For the best development, design and animation for your ads, you'll probably want to stick with Flash itself. If you're looking to create rich media (such as expandable banners, etc), you'll want to combine Flash with the tools offered from companies like Eyeblaster (http://www.eyeblaster.com) or PointRool (http://www.pointroll.com).</description>
		<content:encoded><![CDATA[<p>Hi Parkman Taylor. For the best development, design and animation for your ads, you&#8217;ll probably want to stick with Flash itself. If you&#8217;re looking to create rich media (such as expandable banners, etc), you&#8217;ll want to combine Flash with the tools offered from companies like Eyeblaster (http://www.eyeblaster.com) or PointRool (http://www.pointroll.com).</p>
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	<item>
		<title>By: Parkman Taylor</title>
		<link>http://www.flashadbook.com/firstedition/chapter-7-third-party-rich-media-technologies/#comment-78</link>
		<author>Parkman Taylor</author>
		<pubDate>Mon, 15 Sep 2008 15:47:03 +0000</pubDate>
		<guid>http://www.flashadbook.com/firstedition/chapter-7-third-party-rich-media-technologies/#comment-78</guid>
		<description>We are looking for a new flash advertising development tool. We currently use SwishMax, but it doesn't have the capability we currently see on certain display ads on the web. Can you point us to some different resources?</description>
		<content:encoded><![CDATA[<p>We are looking for a new flash advertising development tool. We currently use SwishMax, but it doesn&#8217;t have the capability we currently see on certain display ads on the web. Can you point us to some different resources?</p>
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